Major Hotel Chains Are Expanding to Remote Destinations: A New Era of Luxury Travel

Major Hotel Chains Are Expanding to Remote Destinations: A New Era of Luxury Travel

In the world of luxury travel, the ultimate flex is no longer about private plunge pools or top floor suites. The latest trend captivating the been-around-seen-that crowd is an address in nowheresville.

As a result, major hotel chains are venturing to the ends of the earth, building properties in the most remote and unexpected locations. These hotels provide unparalleled experiences, allowing travelers to explore untouched landscapes and immerse themselves in unique cultures.

From the icy Arctic Circle to the ancient wonders of China, these new luxury destinations are redefining the boundaries of travel.

Rise of Remote Luxury

In a quest to cater to adventurous globetrotters seeking uncharted territories, major hotel groups like Marriott Bonvoy and Hyatt are expanding their portfolios to include properties in remote locations.

These destinations were once the exclusive domain of ultra-luxurious private lodges, but now, they are accessible to a wider range of travelers.

Moxy Tromsø: Embracing the Arctic Spirit

One such example is the Moxy Tromsø, located over 200 miles north of the Arctic Circle. Being the northernmost hotel in the entire Marriott Bonvoy collection, this bold venture offers an experience like no other. Despite its reputation as an economy hotel, the Moxy Tromsø serves as a gateway to two seasons of exploration.

In the summer, guests revel under the mesmerizing midnight sun that never sets, while in the winter, they chase the elusive Northern Lights, visible from the hotel’s Sky Bar. This unique combination of natural wonders and cozy ambience creates an unforgettable experience for intrepid travelers.

JW Marriott: Connecting with Nature’s Majesty

Marriott Bonvoy’s commitment to remote luxury is evident with the debut of the JW Marriott Masai Mara Lodge in Kenya. Situated amidst the breathtaking landscapes of the Masai Mara reserve, this all-inclusive lodge offers guests an opportunity to witness the awe-inspiring Great Migration, where millions of wildebeest and other wildlife species traverse the plains.

The upcoming JW Marriott Serengeti Lodge in Tanzania is set to further elevate the brand’s presence in Africa. These lodges provide a seamless blend of luxury and nature, allowing guests to connect with the world’s most extraordinary wildlife ecosystems.

Hyatt’s Unbound Collection: Curated Experiences

Hyatt is also venturing into uncharted territory with its Unbound Collection. This brand is dedicated to providing one-of-a-kind, curated experiences that go beyond the ordinary. The Commune By The Great Wall, located in rural Beijing, exemplifies the essence of the Unbound Collection.

This luxury hotel is connected to an unrestored section of the Great Wall, offering guests an exclusive opportunity to immerse themselves in history while indulging in modern comforts. It is experiences like these that leave a lasting impression and become cherished memories for travelers.

Conrad Urumqi: Unveiling China’s Northwestern Interior

China’s Xinjiang Uyghur Autonomous Region might not be on the radar of many travelers, but Conrad Urumqi aims to change that. Located in the region’s capital, this Hilton property provides a luxurious haven in a lesser-known urban center.

Guests can explore the region’s unique cultural heritage, picturesque landscapes, and vibrant markets. Conrad Urumqi offers a glimpse into a part of China that remains off the beaten path, allowing travelers to uncover hidden treasures.

Kimpton Grand Roatán Resort + Spa: A Caribbean Gem

While the Caribbean is a well-known destination, there are still hidden gems waiting to be discovered. Kimpton Grand Roatán Resort + Spa, located on the remote Roatán Island off the coast of Honduras, offers a secluded paradise for travelers seeking tranquility.

With its prime location on West Bay Beach, guests have direct access to the Mesoamerican Barrier Reef System, the second-largest coral reef in the world. This resort is a haven for diving enthusiasts and nature lovers who want to explore the vibrant underwater world.

Appeal of Remote Luxury

The allure of these remote luxury destinations lies in their ability to provide authentic and immersive experiences. Travelers are increasingly seeking out destinations that go beyond the typical tourist hotspots, allowing them to discover hidden corners of the world and connect with local cultures.

These hotels offer a sense of exclusivity, providing guests with the opportunity to explore untouched landscapes and engage in unique activities. From witnessing natural phenomena to unraveling ancient histories, remote luxury destinations offer a gateway to extraordinary adventures.

Authenticity in Uncharted Territories

When travelers venture to remote destinations, they crave authenticity. They want to experience local traditions, taste authentic cuisine, and interact with the communities they visit. Luxury hotels in these remote locations play a crucial role in facilitating these experiences.

By offering a blend of local culture and modern comfort, these hotels create a unique sense of place that resonates with travelers.

Unspoiled Natural Beauty

Remote luxury destinations often boast untouched natural beauty. From expansive Arctic tundra to lush African savannahs, these locations provide a breathtaking backdrop for travelers. Whether it’s witnessing the Great Migration or exploring hidden waterfalls, the raw beauty of these landscapes leaves visitors in awe.

Luxury hotels in these areas aim to preserve and enhance the natural surroundings, allowing guests to immerse themselves in the splendor of the environment.

Exclusivity and Privacy

In an era where crowded tourist spots have become the norm, remote luxury destinations offer a respite from the masses. These hotels provide a sense of exclusivity and privacy, allowing guests to enjoy their surroundings without the distractions of overcrowded tourist attractions.

Whether it’s a private villa overlooking the Arctic Ocean or a secluded beachfront suite, these properties offer a sanctuary for those seeking peace and tranquility.

Adventure and Exploration

One of the main draws of remote luxury destinations is the sense of adventure they offer. Travelers can embark on exhilarating excursions, such as dog sledding in the Arctic or hot air ballooning over the African plains.

These hotels often collaborate with local guides and experts to curate unique experiences that allow guests to explore the surrounding landscapes. Whether it’s tracking wildlife or discovering hidden gems, these adventures create lasting memories for travelers.

Future of Remote Luxury

As travelers become more adventurous and seek out unique experiences, the trend of major hotel chains expanding to remote destinations is likely to continue. The demand for authenticity, unspoiled natural beauty, and exclusive experiences will drive the development of luxury hotels in unexpected places.

From the icy landscapes of the Arctic to the remote corners of Asia and beyond, these destinations will capture the imaginations of intrepid travelers.

Expanding Horizons

Marriott Bonvoy, Hyatt, and other major hotel chains are actively seeking new destinations that showcase the spirit of their brands. From Auckland to Zanzibar, the possibilities for future remote luxury destinations are boundless.

These hotels will cater to the growing desire for unique and off-the-beaten-path experiences, allowing travelers to explore new horizons and expand their understanding of the world.

Sustainability and Conservation

With the expansion of luxury hotels to remote destinations comes the responsibility to maintain and preserve the natural environments they inhabit. Many of these properties are committed to sustainable practices and conservation efforts.

From minimizing their carbon footprint to supporting local communities, these hotels strive to protect the fragile ecosystems that make these destinations so special.

A New Era of Luxury Travel

Rise of remote luxury destinations marks a new era in luxury travel. It challenges the notion that luxury is confined to bustling cities or popular tourist destinations. Instead, it embraces the idea that luxury can be found in the most unexpected places.

These hotels redefine what it means to experience true luxury, offering a blend of adventure, authenticity, and unparalleled natural beauty.


Major hotel chains are breaking the mold and venturing to the ends of the earth to provide travelers with unique and extraordinary experiences. From the Arctic Circle to remote corners of China and the Caribbean, these destinations offer a new era of luxury travel.

With their commitment to authenticity, unspoiled natural beauty, and exclusive experiences, these hotels are redefining the boundaries of luxury.

As travelers seek out uncharted territories, the allure of remote luxury destinations will continue to captivate and inspire, creating unforgettable journeys and cherished memories for years to come. So, step off the beaten path and embrace the wonders that await in the world’s most unexpected places.